Jurnal Perilaku dan Strategi Bisnis

Metadata for this journal is being automatically enriched from connected scholarly data sources.

Journal information

Publisher

Universitas Mercu Buana Yogyakarta

Subjects

Agriculture and Agroindustry Studies · Business · Consumer Behavior and Marketing Influence · e-business · Employee Performance and Leadership · Employee Performance and Management · Financial Analysis and Corporate Governance · financial management · Health, Technology, Consumer Behavior · Management and Optimization Techniques · marketing management · organizational behaviour · SMEs Development and Digital Marketing

Country

ID

Languages

ID

ISSN

2337-5817

E-ISSN

2614-7289

ISSN-L

2337-5817

Open access

Yes

OA since

2013

Publication years

2013–2025

APC (summary)

—

Website

Visit journal ↗

Journal Classification

Classification is derived from this journal’s 2024–2025 publications using the OpenAlex taxonomy.

Classification

Field / Subfield

Primary Field

Business, Management and Accounting

Primary Subfield

Marketing

Domain

Social Sciences

Confidence

Medium

Publications classified

25

Classification version

OAJF Classification v1.1

APC records

DOAJ · 2026

No APC