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Marketing (Beograd. 1991)
Metadata for this journal is being automatically enriched from connected scholarly data sources.
Journal information
- Publisher
- Srpsko udruženje za marketing
- Subjects
- advertising · brand management · Consumer Behavior in Brand Consumption and Identification · consumer behaviour · Consumer Retail Behavior Studies · Corporate Governance and Management · Customer Service Quality and Loyalty · Digital Innovation in Industries · Digital Marketing and Social Media · HF5410-5417.5 · Marketing and Advertising Strategies · marketing communications · marketing strategy · Marketing. Distribution of products · Public Administration and Political Analysis · public relations
- Country
- RS
- Languages
- EN, SR
- ISSN
- 0354-3471
- E-ISSN
- 2334-8364
- ISSN-L
- 0354-3471
- Open access
- Yes
- OA since
- 2002
- Publication years
- 1976–2026
- APC (summary)
- —
- Website
- Visit journal ↗
Journal Classification
Classification is derived from this journal’s 2024–2025 publications using the OpenAlex taxonomy.
- Classification
- Field / Subfield
- Primary Field
- Social Sciences
- Primary Subfield
- Sociology and Political Science
- Domain
- Social Sciences
- Confidence
- Low
- Publications classified
- 82
- Classification version
- OAJF Classification v1.1
APC records
- DOAJ · 2026
- No APC